| |
| Developing
a group website |
| |
If
you are considering having a go at building your own group
website then why not check out our 'Community
Development Toolkit' designed to specifically help you
through the developmental process. |
|
|
| Conclusion |
| |
Whatever
kind of promotional 'media' (flyer, poster, website etc),
try and keep in mind: |
| |
- Target
the information to the specific audience you are addressing.
- Keep
in mind whether you are offering to give the audience something
or are looking for something specific from them.
- The
style and language you use to get your message across is
important. You can tailor this to the audience you are trying
to engage.
- Use
plain English and avoid jargon
|
| |
Finally,
don't be disheartened if your efforts do not reap huge rewards
immediately. After all, how many multi-national companies
have allocated huge budgets to promotional campaigns only
to fall flat on their faces! This, in spite of the fact they
have engaged so called expert consultants to guide their campaigners. |
| |
Above
all else have fun and don't be afraid to be creative and try
new ideas and approaches! |
| |
| |
|
| |
| |
